Vision Zero Mural
The BID has been working with Groundswell (a local non-profit that paints murals with youth artists), the NYC Department of Transportation, Miti Miti Taperia and the owner of 138 Fifth Avenue, to install a mural on the wall facing the Key Food Parking Lot. Work has started on the project and will continue throughout the month of August. The wall will encourage safe driving. A photo of the draft mural is pictured (above). For more information, check out the coverage on dnainfo.com.
Lit Welcome Sign
Last week, a lit sign, welcoming visitors from the Barclays Center, was installed at the corner of Dean Street and Fifth Avenue. It can easily be viewed from the Barclays Center Plaza and makes the Avenue look more warm and welcoming to visitors on event nights. More at dnainfo.com.
Foot Traffic Study
Working with Placemeter, a Park Slope-based start-up, the BID is installing 5 foot traffic sensors along the avenue to measure visitors in real time. The data will be collected for six months starting August 1st.
5th Avenue and NYC&Co
The Park Slope Fifth Avenue BID has been working with NYC&Co (the city's convention and visitors bureau) to bring tourists to 5th Avenue.
This month, the BID's map/brochure was added to NYC & Co's new kiosk in Times Square (see above). The same publication can also be found in hotels throughout Brooklyn.
In addition, in May the BID lead a tour of 5th Avenue for several British publications. Several articles have been written, including this mention in the Mirror.
More to come!