Ok, now that Halloween is over, it's time to start thinking about Thanksgiving and the holiday season. Don't worry, we'll ease you into this. We know that it's hard to believe that it's November 1st already.
As you know, the day after Thanksgiving, Black Friday, is the busiest shopping day of the year. However, most of the shoppers on this day tend to go to malls and big box stores where the deals are big and the discounts are steep. Generally speaking, it's really not a great shopping day for local business districts like Park Slope's Fifth Avenue.
For the second year a row, though, American Express is working to make the next day, Saturday, November 26th, a special day for small retailers. The 2nd annual Small Business Saturday is a day dedicated to supporting small businesses on one of the busiest shopping weekends of the year. On November 26, join millions of Americans to shop small at their favorite local stores and help fuel the economy.
Sounds good to us! More details on the day, later in the month.
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